B. Max Mehl Good Luck Token

B. Max Mehl Good Luck Token
The obverse has a figure twirling a lasso.
The reverse has a horseshoe and:
B. MAX MEHL / NUMISMATIST - FORT WORTH - TEXAS / GOOD LUCK be with you
Bronze, 31mm, 11.40gm
B. Max Mehl, 1884-1957, was a legendary Fort Worth Texas coin dealer,
America’s most famous coin dealer of the first half of the 20th century.
Most of us here have heard of him, some have dealt with him.
He popularized coin collecting with his advertisements.
His customers included collector celebrities like King Farouk and
he handled some coin celebrities like the 1804 dollar and 1913 nickel.
More information on B. Max Mehl:
http://www.scvhistory.com/scvhistory/signal/coins/soltaylor100408.html
http://forums.collectors.com/messageview.cfm?catid=26&threadid=832121
http://www.coinworld.com/Articles/ViewArticle/b-max-mehls-a-royal-sale
But what is the figure on the token?
Is it a horse, camel, a bull, an Indian god, a Texas 'buckaroo'?
Added:
Is he holding a rope or his tail?

https://www.brianrxm.com
The Mysterious Egyptian Magic Coin
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The Mysterious Egyptian Magic Coin
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Comments
I guess we should rule out Anubis.
I suppose it's supposed to be a horse in keeping with the western theme.
Cool token from a famous dealer.
Successful BST deals with mustangt and jesbroken. Now EVERYTHING is for sale.
ANA LM
USAF Retired — 34 years of active military service! 🇺🇸
Do you know when this token was designed? At one time Egyptian themes were very popular in the US, but I'm still just guessing.
Successful BST deals with mustangt and jesbroken. Now EVERYTHING is for sale.
<< <i>Now I am thinking the "lasso" might actually be the animals very long tail? Bizarre whatever it is.
Do you know when this token was designed? At one time Egyptian themes were very popular in the US, but I'm still just guessing. >>
It looks a little like a serpent as well.
I can't find any tie between Mehl and Egypt other than numerous coins he sold to king Farouk.