1989-90: Dawn of the super short print/insert/promo card?
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Seeing the Wild Card post made me think about when short prints, inserts and promo cards first took off.
It seems that there was a surge of these in 1989-90. Maybe short prints, inserts and promo cards are better discussed separately, but here are early examples I can come up with:
1988 Upper Deck promo cards. First promo cards I recall. Joyner and Buice. Multiple variations for hologram placement. Could bring several hundred dollars.
1989 Hoops Detroit Pistons NBA Champions team card. This was a hot card when it first came out.
1989 Hoops David Robinson short print. Not a super short print, but it still helped drive demand.
1989 Pro Set Santa Claus. Another card that commanded around $100 at its peak (I'm not joking). This was a promo card, I recall.
1990 Pro Set Lombardi Trophy hologram. I remember this card bringing as much as $200. Limited insert. The hologram wasn't even well done.
1990 Pro Set Payne Stewart short print/insert. I believe this was included in the football boxes, as the NFL sponsored him. (Tagliabue may have also been a short print, but this card flopped from what I recall)
1990 Star Pics autograph inserts. There were some big collectors trying to assemble this set, paying significant money for any auto card they could find. I recall there being one autograph per case of 20 sets.
1990 Upper Deck Reggie Jackson/Nolan Ryan signed cards. Despite there being 1,500 or so of each of these cards, you didn't see them often. I think it's because they got spread out over a HUGE print run.
1990 Comic Ball promo sets with Nolan Ryan, Reggie Jackson. These were given out at the Anaheim National and were selling for $50/set.
*Honorable mention: 1988 Donruss Jeffries "short print." Definitely harder to find, but it was one of several short printed cards that year, relative to the rest of 1988 Donruss.
Hopefully this brings back some good memories for those of you into collecting at the time.
Please add anything that I missed.
Edited to add "promo" to title.
It seems that there was a surge of these in 1989-90. Maybe short prints, inserts and promo cards are better discussed separately, but here are early examples I can come up with:
1988 Upper Deck promo cards. First promo cards I recall. Joyner and Buice. Multiple variations for hologram placement. Could bring several hundred dollars.
1989 Hoops Detroit Pistons NBA Champions team card. This was a hot card when it first came out.
1989 Hoops David Robinson short print. Not a super short print, but it still helped drive demand.
1989 Pro Set Santa Claus. Another card that commanded around $100 at its peak (I'm not joking). This was a promo card, I recall.
1990 Pro Set Lombardi Trophy hologram. I remember this card bringing as much as $200. Limited insert. The hologram wasn't even well done.
1990 Pro Set Payne Stewart short print/insert. I believe this was included in the football boxes, as the NFL sponsored him. (Tagliabue may have also been a short print, but this card flopped from what I recall)
1990 Star Pics autograph inserts. There were some big collectors trying to assemble this set, paying significant money for any auto card they could find. I recall there being one autograph per case of 20 sets.
1990 Upper Deck Reggie Jackson/Nolan Ryan signed cards. Despite there being 1,500 or so of each of these cards, you didn't see them often. I think it's because they got spread out over a HUGE print run.
1990 Comic Ball promo sets with Nolan Ryan, Reggie Jackson. These were given out at the Anaheim National and were selling for $50/set.
*Honorable mention: 1988 Donruss Jeffries "short print." Definitely harder to find, but it was one of several short printed cards that year, relative to the rest of 1988 Donruss.
Hopefully this brings back some good memories for those of you into collecting at the time.
Please add anything that I missed.
Edited to add "promo" to title.
Always buying 1971 OPC Baseball packs.
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Comments
James
On a slightly different topic but this happened at that same show. 1989-90 Ontario Hockey League cards were hot and selling for $8 per pack with everyone after 1 of 3 Eric Lindros cards that were in that set. I just bought six boxes for $7 each.
My times have changed.
out of the Upper Deck packs. Huge score for a kid! I traded it to a dealer for
a pile of junk wax