Heritage $500 video to do or not to do?
BAYOUBENGAL
Posts: 97 ✭✭✭
I am just a lowly collector but am selling some coins in an upcoming auction (love the hobby but kids college coming due!). Heritage has offered to have videos made for 3 of my coins that are in the $10-17,000 range. Is it worth it? Any insights from those of you who are more involved in this type of thing (99% of you I would guess) very much appreciated. Thank you
BAYOUBENGAL
CFA, LSU AND ANA
CFA, LSU AND ANA
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Are the coins
Particularly lustruous?
Toned?
Have some unique characteristic that images just do not do justice too?
If you answer yes to any of these them get the video... if you answer no then tell Heritage you have already incurred enough fees.
Post the coins here
Mike
My Indians
Danco Set
Now that we are here in the BST....let's see some pics and/or listings:)
In general I'm a Heritage fan but that is an absolutely absurd ask by them. How much would it cost them to create the video (amortizing in lighting, studio space, etc)? $20? $50?
For a $15k coin with excellent pics on HA, would you bid more than an extra $500 because of the existence of a video? Would anyone? Any coin in that range will have lots of eyeballs and plenty of bidders lot viewing at whichever show the auction is tied to.
It would be a very firm no for me and not even close.
What @lermish said. I don't know what the bid increments are at $10k+ but if it's $500, then it seems reasonable that a nice video might net a single extra bid which would cover the charge.
Check out my iPhone app SlabReader!
Pass - I need the $$ to pay for gas.
USN & USAF retired 1971-1993
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Five Hundred! $500 ! For what?
Holy Cow, I gotta go lay down
Because of the commission structure, Heritage should be motivated to sell at highest price possible (higher the sale price, more they get paid). So if the video really does bring a higher price, why wouldn’t Heritage just go ahead and do it on all coins (no charge) within the pricing bandwidth where the economics are favorable? The fact that they don’t do this is telling to some extent. And 500 seems pricy as some others pointed out.
Edited to add: this post should probably not be on the BST since you’re not selling anything on this board. Post it on the US Coin Forum, you’ll get more perspective there anyway.
FWIW the $500 videos are not just a video that shows the coin being rotated, it will feature one of their experts talking about the coin and it's positive attributes. Without knowing what coins they are it's hard for me to chime in. For example if I was selling a high relief in ms62 I wouldn't bother as they are over 10k but a dime a dozen. If it's a genuinely tough or esoteric piece it may be worthwhile. YMMV. They do have good production quality, have to write a script etc etc.