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Selling strategy: staggering coins for sale vs. all-at-once
RYK
Posts: 35,791 ✭✭✭✭✭
I have noticed that big dealers like Legend and Stman (along with several others) list available coins for sale in stages, rather than all at once. I suspect that other dealers hold back coins ("warehouse them") from time to time. As someone who is prone to the impulsive coin purchase , this strategy often stops me in my tracks. What if there is a coin in the next wave of listings that I like better? Of course, this is silly, because there is always a "next wave", be it another seller's listings, ebay, auction, the BST, or a phone call from your favorite dealer. I guess what I am trying to say is that I probably am more prone to making a buying decision when I know of all of the possible opportunities at a given point in time. When I sense that there are coins being held back, and realistically there always are, it gives me pause. Anyone else feel the same?
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On the seller's side,.... it is the opposite. You sell one at a profit and weeks later you think to yourself: "Geeeze, I could have made another thousand if I would have just waited ".
I sell once in a while when the mood, or situation warrants it. No strategy here. I say it like it is. " I may add more later."
Which means just that. And, as time allows. Please don't get me started on all the time this involves..... let alone the cost of tape, electricity to run my PC, a snack on the way to the PO etc. Anyways...... I "Might" add more to my BST ad later L@@K!!!! And I might not. Do you care? Probably not.
Do I care? L NO. And right now "I'M TIRED"!!!
Obviously, I was being facetious. I recognize that you are not a dealer, but selling strategy is just as important to the collector or small seller as it is to the big dealer. One advantage to rolling out purchases over time is that you keep people coming back to look. Perhaps if they see your first listing enough, the coin might grow on them (in a good way), and they may end up buying it. Perhaps this sets you up for a buying frenzy. Who knows?