spots on my gold coin - need help

This gold coin was bright and clear when I bought it over a year ago. Now I see it has a bunch of spots. I know this diminishes the eye appeal, possibly the value? I assume it can't be corrected, but how to keep from getting worse?

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Well, just Love coins, period.
The lemon juice idea might be a quicker, easier, and maybe even safer technique. Good suggestion, 7jags. I have recently read of the use of lemon juice to lighten toning on silver coins without totally removing it as a commercial dip would do. Haven't tried it yet, but I will.
DO NOT use cloth wipes, esp if not soft. Having said that I occasionally use them to "tamp" the surface but NOT to wipe or brush across it. I have so many Vickies that well meaning folks wiped and put micro hairlines into what would be otherwise mint state coins that I could cry.
PS - If you really want to get discouraged about your coins try looking at them through the standard stereo scopes at 30x power!
Well, just Love coins, period.