What are the criteria that ICG uses for "negative eye appeal" for no-grade coins?
I was looking at a recent advertisement for ICG. Other than being disappointed at not having the pleasure of looking at a 4x6 picture of Cammy in the ad
, I read that they do not charge a grading fee for coins that receive a no-grade (except for a $5 administrative fee). The ad lists the criteria that they use to determine no-grade coins, such as cleaning, AT, etc. One of the items listed is "negative eye appeal". To me, negative eye appeal seems pretty subjective, and even more subjective than determining the grade of a coin. Everyone probably has a different idea of what is an attractive look on a coin, so I was wondering what criteria ICG uses to determine negative eye appeal. Does anyone know?

Always took candy from strangers
Didn't wanna get me no trade
Never want to be like papa
Working for the boss every night and day
--"Happy", by the Rolling Stones (1972)
Didn't wanna get me no trade
Never want to be like papa
Working for the boss every night and day
--"Happy", by the Rolling Stones (1972)
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All The Way - And Then Some
I collect Modern Commemoratives
and anything Franklin.
Chicolini: Mint? No, no, I no like a mint. Uh - what other flavor you got?
Worry is the interest you pay on a debt you may not owe.
"Paper money eventually returns to its intrinsic value---zero."----Voltaire
"Everything you say should be true, but not everything true should be said."----Voltaire