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You've been given the task of starting the "perfect" grading company - what would you do t

coinguy1coinguy1 Posts: 13,484 ✭✭✭
These are serious questions, not meant to be critical of any grading companies, their supporters or their critics. And, in case anyone is wondering or thinking it, I am NOT planning on starting a new grading company - I would NOT want the headaches! image

Just a few (ok, more than a few) questions to get his thread off the ground...(Edited to add: Please feel free to answer as few or as many as you care to).

1) Would you limit the number of coins to be graded on a daily basis? If so, to what extent?

2) How many graders would be required to examine each coin?

3) Would the type/value of coin affect your requirements for #2 above?

4) Would you allow submitters to have ANY contact with graders, whether it was to ask questions or make comments about grading? If so, under what circumstances?

5) Would you offer population/census reports? If so, how would you try to maintain their accuracy and how often would you publish them?

6) How much would you pay your graders, as a maximum?

7) Would you offer volume discounts for large submitters?

8) Would you add any new designations not currently being recognized? If so, which?

9) Would you do away with any designations currently in use? If so, which?

10) Would you offer coin show grading?

11) Would you accept "minimum grade" bulk submissions, for which coins would only get holdered if they met a pre-determined minimum grade and for which the ones that didn't make the minimum grade were billed nothing (or less than the regular grading fee)?

12) How would you go about trying to promote (the advantages of) your grading company?

13) What portion of your revenues would you allocate for buy-backs, down-grades, etc. under your guarantees?

14) Would you offer any incentives to dealers in order to get them to make markets (and increase liquidity) in coins certified by your company?

15) Which coins, if any, would you refuse to grade, as a matter of policy?

16) Who would you try to hire?

Please, let's have some interesting discussion, debate and fun, but no fighting/flaming, even if/when others inevitably disagree!


Comments

  • CoinosaurusCoinosaurus Posts: 9,637 ✭✭✭✭✭
    I would not compete with the big boys - you would have to make a niche - I believe that modern proofs could be computer graded pretty successfully. The beauty of it is that it would be consistent and allow for much tighter scale gradations. Modern collectors are so whacked out I could see someone paying 10x for a "69.95" vs. a "69.87". It's just like diamonds - people will pay for stuff you couldn't see with the naked eye, as long as you put a number on it.
  • dpooledpoole Posts: 5,940 ✭✭✭✭✭
    I won't try to answer all your points, Mark.

    As a general approach, though, I'd try to affiliate with the ANA and rely on their criteria as much as possible. For refinement of grading criteria, I'd rely on a consultation Board appointed by ANA for that purpose. I'd publish the detailed criteria for the grading in each series, and would issue revisions and refinements in a regular section in Numismatist. I'd submit unique grading problems that arise to the Board to refine standards, not to verify grades.

    I would provide some designation, to specify that the nebulous but important criterion of "eye appeal"was the factor in assigning a higher grade to a coin of lesser technical merit, and I'd make clear that such an assignment is a policy of the company (much like ANACS specifies net grading). I would have in place random QA verification of the proper application of the technical standards, and I would have an appeals process available with regard to the technical grading.
  • Mark- You are starting a grading service and didn't even bother to ask me to join you? I AM OFFENDED!image
    David Schweitz
  • coinguy1coinguy1 Posts: 13,484 ✭✭✭
    Ok, Dave, you're invited. But, as a grader, you wont be allowed to buy any of those toned commems you (and perhaps a few others) seem to be so fond of .imageimage
  • SarasotaFrankSarasotaFrank Posts: 1,625 ✭✭
    I'm confused. I've looked everywhere in Marks post, and I can't find the link for a coin for sale.

    Is it hidden? Do I need a set of x-ray glasses to see it?

    Or maybe, just maybe, Mark makes informational posts?

    nah!
    "I want to die peacefully in my sleep like my Grandfather did, as opposed to screaming in terror like his passengers."
  • rainbowroosierainbowroosie Posts: 4,875 ✭✭✭✭
    I would create a service dealing only with roosies, mercs, and washington quarters. I would use holders almost identical to PCGS, turn coins around as quickly as NGC, and charge ANACS fees. There would be one grader (me) and one finalizer (me). Then these 3 series would always be perfectly graded!!!imageimage
    "You keep your 1804 dollar and 1822 half eagle -- give me rainbow roosies in MS68."
    rainbowroosie April 1, 2003
  • Mark- In that case I officially resign my position as a grader in your new company. I am just not ready to give up my addiction for beautiful Commems at this time. Do I get any severence pay?
    David Schweitz
  • coinguy1coinguy1 Posts: 13,484 ✭✭✭
    Sorry to see you leave so soon, Dave. This is further proof that good help is hard to keep. At least your grading accuracy was perfect. And, you can keep half of what I already paid you.image Next....
  • mdwoodsmdwoods Posts: 5,549 ✭✭✭
    Hire union millwrights to install all of the equiptment. image

    Most of the question you ask are beyond my scope of knowledge to answer.
    1. I don't know how many coins a competent grader can grade in one day.
    2. I'd have 3 graders look at each coin minimum. 2 graders, at least, for modern issues.
    3. Yes, certain types might need a specialist's opinion.
    4. I'd let the graders talk to submitters online in a public environment.
    5. Yes, I'd have pop reports and maintain the accuracy as well as income and common sense would allow.
    6. Salary would have to be competitive. I don't know the going rate.
    7. Yes, I would give volume discounts.
    8. Don't know enought to say.
    9. See #8
    10. Coin show grading if work load permits.
    11. Yes
    12. Throught the media and coin shows.
    13. See #8
    14. Maybe
    15. I'd do like ANACS and net grade problem coins.
    16. I'd try and hire you, MS68, njcoincrank. Wondercoin and Russ for moderns. Plus a couple PCGS, Anacs, and NGC graders I've met.
    National Register Of Big Trees

    We'll use our hands and hearts and if we must we'll use our heads.
  • nwcsnwcs Posts: 13,386 ✭✭✭
    >1) Would you limit the number of coins to be graded on a daily basis? If so, to what extent?

    Nope, turnover is the most important factor. I'd want it to be quality driven but no need to place artificial constraints on the process.

    >2) How many graders would be required to examine each coin?

    I'd still go with three and a variation on the consensus model. I'd go ahead and average the three grades and the average grade would be the one assigned unless the spread of grades is greater than 1 in which case the coin would need to be discussed in greater detail.

    >3) Would the type/value of coin affect your requirements for #2 above?

    No

    >4) Would you allow submitters to have ANY contact with graders, whether it was to ask questions or make comments about grading? If so, under what circumstances?

    Yes, but only at coin shows as a marketing tool because when they aren't grading, they aren't making money. But there is value in their mingling with the market and understanding the concerns and questions of the market they serve.

    >5) Would you offer population/census reports? If so, how would you try to maintain their accuracy and how often would you publish them?

    It would be an incidental feature due to the certification process. It would be there but need to have some disclaimers. I'd also try to work with the other services to see if we could offer a super-census of sorts covering the other services.

    >6) How much would you pay your graders, as a maximum?

    I have no idea but in order to have the best you have to pay above the best.

    >7) Would you offer volume discounts for large submitters?

    Absolutely

    >8) Would you add any new designations not currently being recognized? If so, which?

    Probably not. I'd do an approach that's a mix of PCGS and NGC. But if I did, I would add a "well struck" designation.

    >9) Would you do away with any designations currently in use? If so, which?

    Probably not.

    >10) Would you offer coin show grading?

    Of course, go where the money is.

    >11) Would you accept "minimum grade" bulk submissions, for which coins would only get holdered if they met a pre-determined minimum grade and for which the ones that didn't make the minimum grade were billed nothing (or less than the regular grading fee)?

    I'd be open to it. But there would need to be a minimum amount of business brought in by that person to qualify.

    >12) How would you go about trying to promote (the advantages of) your grading company?

    23 year old beautiful swimsuit models would work the booth at coin shows. I'd also make very effective use of the internet.

    >13) What portion of your revenues would you allocate for buy-backs, down-grades, etc. under your guarantees?

    At first, a great deal. Then adjust as claims come in.

    >14) Would you offer any incentives to dealers in order to get them to make markets (and increase liquidity) in coins certified by your company?

    Of course.

    >15) Which coins, if any, would you refuse to grade, as a matter of policy?

    Well, I would say counterfeits but they aren't coins anyway. I would grade all legal tender coinage with proper notation.

    >16) Who would you try to hire?

    Only the best.
  • BarryBarry Posts: 10,100 ✭✭✭
    Mark,
    Just like you are only allowed to post one coin per thread, you're only allowed to ask one question per thread, too image

    If I were starting a grading co., I'd:
    1. grade to ANA standards
    2. technical grade, not market grade
    3. not sell coins, too, to avoid any thoughts of conflict of interest
    4. use laser inscribing technology similar to diamonds so any graded coins can be tracked, even if cracked out
  • Rob790Rob790 Posts: 547
    I'd have machines grade all of the coins to ensure consistent results (less room for swinging standards) and lower the submission fees. It's not impossible just improbable for now.
  • GonfunkoGonfunko Posts: 1,481 ✭✭✭
    Well - let me see. The acronym would be COINS - Certifying Original Interesting Numismatic Stuff. I'd limit the numbe rof coins graded a day to however many the graders could grade before becoming fatigued, to ensure accurate grading. I'd have at least 3 graders examine each coin and use a consensus system similar to that already in use by several services. The type or value of the coins wouldn't affect the number of graders - that's favoritism. I wouldn't allow submitters to contact the graders, but I would get some experts to answer questions about numismatics, as well as non-computerized customer support personnnel. I would publish population reports every six months, and make them available for free to anyone. To try to maintain accuracy, I'd pay for the labels of coins that are resubmitted - maybe 75c each. As a maximum, I'd pay graders about $50 an hour, since grading coins all day has got to be the most boring job on earth. Bulk submitters would certainly get discounts from my already low $5 per coin flat rate (Including variety designation) to allow everyone, including YN's, the opportunity to have their coins certified. The only new designation I'd add is Brown-Red for copper that is more than 50% brown to give people a better idea of what they were buying. I might also do something similar to NGC's star for PQ coins, or add a "Attractive Toning" superlative. I would also use all current designations. I'd offer coin show grading at majhor shows as well, for $10 while-you-wait. Bulk submissions with minimum grades would be allowed. To promote COINS - isn't the above enough?!
    I'd allocate as much of my profit as nescessary to stick to my guarantees (All coins guaranteed genuine, Mint State coins graded to within 1 point, circulated coins exact, any counterfeits or grading errors happily bought back). Dealer incentives would include $4 per coin grading and an option to customize slabs with their name on the back. I'd only grade non-colonial US Coins to reduce the number of experts nesscesary. As far as hiring goes, I'd try to get ex-dealers who were highly respected. The slab would be standard size and would be clear. Problem coins would be graded and a "Red Label" such as PCI uses would be added. No net grading would take place. All circulated, mint state and proof grading is by ANA standards. So my question is - Would you trust your coins to C.O.I.N.S.?
  • DHeathDHeath Posts: 8,472 ✭✭✭
    Perhaps a tiny dye packet in the holder that would explode if the holder was opened by anyone outside my firm. image Regrades would be a breeze, and crackouts would cost $10. I could easily police the pop reports. image
    Developing theory is what we are meant to do as academic researchers
    and it sets us apart from practitioners and consultants. Gregor
  • CoinosaurusCoinosaurus Posts: 9,637 ✭✭✭✭✭
    I lilke the idea of grading only a small number of series. If all the collectors for that series get excited enough, you could take away a decent of chunk of business from the big boys.

    Question for the IHC collectors - does the use of Rick Snow's "photoseal" increase the marketability or desirability of those IHCs which pass the "eagle eye"? If Snow went into the grading biz doing IHCs exclusively, how accepted would his product be?

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