Herbert Jones Dont Worry Club Token Berkeley California

WillieBoyd2

I bought this token because the store was located in Berkeley near the University of California.

Herbert Jones Men's Furnishings Token Berkeley California
Brass, 31 mm, 9.19 gm

Obverse:
GOOD FOR 5 CENTS ON EVERY DOLLAR OF HATS, SHIRTS AND MEN'S FURNISHINGS BOUGHT OF HERBERT JONES
2308 TELEGRAPH OR 2114 CENTER BERKELEY, CAL.
WHEN PRESENTED SINGLY

Reverse:
In the center a left facing large swastika, in the arms of the swastika a four-leaf clover, wishbone, horseshoe, and runes.
MEMBERSHIP EMBLEM OF THE DONT WORRY CLUB
GOOD LUCK

Herbert Jones was a Berkeley men's clothes store or "haberdashery." It had one or two locations in Berkeley near the University of California.

The store was in business from 1904 to 1927.

This token dates from 1908 to 1909 as those were the only years that Herbert Jones was at the two addresses on the token.

I looked for Herbert Jones in the University of California newspaper The Daily Californian archives and found some of his advertisements which allowed me to determine the store addresses.

Herbert Jones advertisements 1906

Herbert Jones advertisements 1909