A TPG error leads to a listing error and an eBay auction to report
APMEX is selling an NGC VF30 1855 normal date on EBay as a BIN for $481. NGC didn't realize the coin is an 1855/54 and not an 1855. It happens sometimes with 55/54's and TPGs; this is the 3rd one I've seen. Now the price APMEX is asking for the coin is much more in line with the 55/54 than an 1855 normal date, so I assume APMEX spotted the error and set an asking price appropriate for a 55/54, but they listed the coin as an 1855.
Here's the problem -- What if a buyer spots the overdate, purchases the coin, and then APMEX sends them an 1855 normal date instead of the coin in the photo? Afterall, they often use stock photos. Because the auction is entitled "1855 Liberty Seated Half Dollar VF-30 NGC (Arrows)", the buyer expecting a 55/54 has no valid case against APMEX if they send an 1855 from their holdings rather than the coin shown. They wind up paying $481 for a $180 coin with no ability to return the coin for a refund (APMEX won't accept returns) unless a numismatist at eBay or APMEX can recognize the overdate from the seller's photos.
I've contacted APMEX twice, but their customer service people told me that their coin guys won't be able to address the problem for several days. I'm trying to stop the auction by sending reports to eBay. I would appreciate assistance in reporting this misleading auction to eBay.